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IBE announces 2019 Best in Show winners, 5 trends stand out

Cosmetics Designs posted "IBE announces 2019 Best in Show winners, 5 trends stand out" featuring Visha Skincare.

Just days before the 2020 Indie Beauty Expo event series gets underway, the 2019 Best in Show have been announced; and several of the winning cosmetics and personal care products exemplify global innovation trends.

Each year after all the IBE shows have closed, the team behind the Indie Beauty Media Group sets to work searching out the best of the best of the brands and products that have exhibited at the expo event across the US in Los Angeles, California; Dallas, Texas; New York, New York; and overseas in London, England; and Berlin, Germany.

This year, over 350 finalist brands in 40 categories were evaluated by 3rd party industry experts (including Cosmetics Design Editor Deanna Utroske). Looking over the list of winners, a number of emerging trends stand out:

Multi-tasking mom and baby products

In a marketplace where consumers seek convenience, multi-taking body care can be a time saver, especially when those products can be used by both a pregnant woman, a new baby, and a new mom. The 2019 IBE Best in Show winner in the baby/child product category is Visha Skincare’s Bump to Baby balm.

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